CBD on Amazon: What is Amazon’s CBD Policy? Which CBD Products are Sold on Amazon? Are They High Quality?

Hey, we all love Amazon. Where else could I get a Blade Runner Collector’s Edition Blu Ray set and a Shiatsu Foot Massager delivered in the same package to my door within 48 hours? Well, I love CBD as much as I love Blade Runner and foot massages, so should I get my CBD off Amazon also? 

Not so fast: CBD is formally banned by Amazon. BUT you can still find a wide range of CBD products on Amazon, just without the CBD label. BUT these products are of questionable quality, and none of the most prominent brands in the CBD business sell on Amazon. 

Confused? No worries, we wrote this article as the definitive guide to buying (or not buying) CBD on Amazon. We give you the down-low on:

  • Amazon’s CBD policy
  • What CBD products you CAN find on Amazon, 
  • The quality and reliability of CBD sellers on Amazon

Can I Buy CBD on Amazon?

Yes, CBD products ARE sold on Amazon, but here’s the catch: none of them have CBD in the title. That’s because Amazon has explicitly banned the sale of CBD products. Here is an excerpt from their policy: 

Listings for products containing cannabidiol (CBD) are prohibited, including but not limited to:

  • Full spectrum hemp oil
  • Rich hemp oil
  • Products that have been identified as containing CBD by LegitScript

The policy seems like an explicit ban, right? Well, resourceful CBD vendors have gotten around the ban by simply avoiding the titles “CBD,” “full spectrum hemp oil,” and “rich hemp oil.” 

That’s why when you search “CBD” on Amazon you get 10+ pages of results all entitled “hemp oil,” “hemp oil extract,” or “hemp extract.” These products are just CBD under a different title. 

However, you’ll also find products titled “hemp seed oil” or “hemp seed extract.” These products are totally different: they’re a food product and contain no CBD. 

Confused again? No worries again: we break it down in detail in the next section.

Hemp Oil/Extract vs. Hemp Seed Oil/Extract vs. CBD Oil

CBD is abundant in the leaves and flowers of the hemp plant, but not in hemp seeds. So, to make full-spectrum CBD oil, CBD companies extract the CBD along with other cannabinoids and terpenes in the hemp plant. That’s why hemp oil or hemp oil extract are essentially just other names for CBD oil, because CBD oil is exactly that: extract from the hemp plant. 

Hemp seed oil, on the other hand, is extracted solely from hemp seeds, not the leaves and flowers of the hemp plant. Hemp seed oil or hemp seed extract are highly nutritious and a worthy addition to your pantry, but they contain no CBD and will not have the same effects as a legit CBD oil or hemp oil extract.

Should I Buy CBD on Amazon?

We recommend that you DO NOT buy CBD on Amazon for a number of reasons:

1. Established Brands DO NOT Sell on Amazon

Amazon’s explicit ban on CBD products means that none of the most reputable or established CBD brands (like Charlotte’s Web or NuLeaf) can be purchased on Amazon. This is a big problem because, setting aside the specific quality problems of CBD on Amazon (we’ll get to that in a second), the CBD market overall is rife with poor quality, mislabelled products. 

2. Most CBD Brands on Amazon Are NOT Transparent

One recent study found that nearly 70% of CBD products were mislabelled! That’s why purchasing from an established brand that is transparent in their sourcing/extraction methods and that provides lab-test results for their products is SO IMPORTANT.

More often than not, the CBD/hemp extract brands on Amazon do NOT provide lab-test results or much high-quality information on their brand. We researched some of the top CBD results on Amazon, and many of them had virtually zero information accessible on their brand at all, not even a website. This is a BIG RED FLAG. 

3. Many Top-Selling Hemp Extract Brands on Amazon DO NOT Have as Much CBD as Advertised

And it gets worse: the good folks at Citizen Truth ordered a number of “hemp extract” and “hemp oil extract” products from Amazon and sent them to a third-party lab to test the CBD levels. Of the three brands that they tested, two had virtually no CBD in them (the third one was solid, though). 

So, without the luxury of being able to order multiple products on Amazon and get them lab-tested, we strongly recommend purchasing your CBD directly from a reputable brand. 

4 Ways to Make Sure You Get a Real CBD Product on Amazon

But sure, the convenience of Amazon is tempting, since you already have an account and everything. Well, the good news is, there ARE quality CBD oil products on Amazon, and by inspecting labels closely you can perhaps weed out the poorer quality ones. 

1. Make Sure It Does NOT Say Hemp Seed Extract

If you see the word “seed” anywhere on the label, then this is not a CBD product. The only viable candidates are products that say “hemp oil,” “hemp extract,” “hemp oil extract,” 

2. Look for a Tincture or Dropper 

A legit CBD oil will come in a smaller tincture or dropper bottle, whereas hemp seed oils usually come in larger bottles. 

3. Check How Many MG of Hemp Oil/Extract 

A real CBD oil will have the amount of hemp oil/extract in milligrams listed in the nutrition facts. A regular dose of CBD is generally considered 10-20mg, so look for that amount per serving. 

4. Contact the Seller

Since the Amazon CBD market is so spotty, we recommend that you reach out to any CBD vendor before buying and ask them a few questions. In a direct contact the seller will likely be more forthright about their product: 

  • is it a true CBD oil? 
  • Is it full-spectrum or isolate? 
  • Are there lab-test results?